Digital agency managing long payment terms

"Working with MarketInvoice fits in with our business because it's rapid. It works with the way we work"

Gavin Williams, founder of FATUnicorn




  • Digital agency building connected interactive experiences
  • Team of 7 based in London
  • Has used us 34 times to get funding
  • Founded in 2015 by Gavin and Rupert

The business

FATUnicorn (previously Fishrod Interactive) build connected interactive experiences. The team is formed of a group of talented developers, designers and project managers who use the latest technology to build awesome experiences for their clients. It’s a fast moving world where innovation is a necessity and being small and agile is the reason this business is at the top of their game.

The problem

For FATUnicorn, the biggest challenge was managing the long payment terms of their clients - some of their biggest, most exciting projects were for big companies with payment terms of 60, 90 or even 180 days. It started to impact on their growth.

They also struggled to get the level of funding they needed from the bank as they're an asset-light agency whose main product is ideas rather than anything physical.

"If everybody used MarketInvoice, everybody would get paid faster and life would be a lot easier!"

Gavin Williams

The solution

Technology is a fast moving world where innovation is a necessity and being small and agile is the reason this business is at the top of their game. They needed a source of funding that reflected that and gave them a sufficient level of funding despite having few tangible assets.

That's where we came in.

"MarketInvoice allows us to overcome the challenge of getting funding against a product that isn't physical."

Using MarketInvoice allowed them to access the funds they needed from their lond-dated invoices on day one and enabled them to stay flexible and flourish.

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